[[The Cold Start Problem]] > The core solution is to meticulously build a single, tiny, yet dense "atomic network" by first identifying and intensely focusing on the "hard side"—those users who create disproportionate value. This involves crafting a "killer product" that offers a simple, frictionless solution to a critical, unmet problem for this hard side, ensuring enough interconnectedness to consistently deliver "magic moments" of core value. This initial traction is often kickstarted by employing unscalable, "do whatever it takes" tactics like manual Flintstoning, strategic subsidies, or curated invite-only launches, all aimed at achieving a self-sustaining nucleus before attempting broader expansion. 1. [[Build a Single, Tiny, Self-Sustaining "Atomic Network" First]] 2. [[Focus on "the hard side" and offer a killer solution]] 3. [[Employ unscalable, "do whatever it takes" tactics at launch]]